Startups are eschewing cookie-cutter HR policies and thinking out of the box to introduce new-age policies and initiatives to better engage with their young workforce, which continues to work from home amid a resurgence in Covid-19 cases.
The war for talent is causing startups to come up with creative ways to retain talent. From no-questions-asked leaves to dressing up as Star Wars characters, startup founders are pulling all plugs called for to retain talent.
Meesho has introduced a couple of days of ‘celebration leave’, which enables employees to take time off to celebrate any milestone in their life like purchasing a new car or moving into a new home. It has rolled out a pet adoption policy, under which new pet parents can take one week off to help their new pet settle in.
InMobi has an auto-approved no-questions-asked leave policy for employees to avail any time they want to unwind, aside from a flexible benefit plan across locations.
Licious – Born to meat has removed any upper limit on sick leaves, while Wakefit has introduced an objectives and key results (OKR) programme for more transparency.
Healthtech unicorn Innovaccer came up with a fun townhall wherein five of their senior leaders dressed up as Stars Wars characters and took questions from their employees.
Instamojo is gifting memberships for reading clubs and gyms to encourage employees to follow their passion.
What’s driving these measures? One, the war for talent is causing startups to go all out to retain top talent. Addressing burnout is another factor. The thought process and requirements of millennials is also different from the earlier generation. What worked for others doesn’t necessarily work for them, and so we design all our policies from that perspective.
(Source: economictimes.indiatimes.com)